{"id":1787,"date":"2021-11-04T14:39:07","date_gmt":"2021-11-04T21:39:07","guid":{"rendered":"https:\/\/directmailmac.com\/blog\/?p=1787"},"modified":"2021-11-09T10:37:56","modified_gmt":"2021-11-09T18:37:56","slug":"new-feature-get-valuable-subscriber-feedback-with-polls","status":"publish","type":"post","link":"https:\/\/directmailmac.com\/blog\/2021\/11\/new-feature-get-valuable-subscriber-feedback-with-polls\/","title":{"rendered":"New Feature: Get Valuable Subscriber Feedback With Polls"},"content":{"rendered":"\n

Was this email helpful? How likely are you to recommend our service to a friend? What topic do you want us to cover in our next newsletter?<\/em> There\u2019s no doubt that getting timely, honest customer feedback is essential to the success of any business. That\u2019s why we are so excited to share with you a new feature that lets you quickly and easily find out what your subscribers are thinking. It\u2019s called Polls, and it\u2019s available now in Direct Mail version 6.0, a free update<\/a> for everyone.<\/p>\n\n\n\n

It\u2019s Easy to Add a Poll to Your Message<\/h2>\n\n\n\n

Direct Mail\u2019s built-in template editor already lets you add a variety of content blocks to your message: image blocks, text blocks, social media blocks, etc. We\u2019ve now added an additional block: the Poll block. You add a Poll block to your message when you want to ask your subscribers a question.<\/p>\n\n\n\n

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Like other blocks, you can modify the appearance of your poll (layout, alignment, font, color, etc.), but you also specify a list of responses that your subscribers can choose from when answering. We have a number of commonly used responses built-in, but you can write your own, too. Here are some examples:<\/p>\n\n\n\n

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Left: Configuring the poll in Direct Mail. Right: How the poll appears in the email.<\/figcaption><\/figure>\n\n\n\n
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Left: Configuring the poll in Direct Mail. Right: How the poll appears in the email.<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n
\"\"<\/a>
Left: Configuring the poll in Direct Mail. Right: How the poll appears in the email.<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n
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Left: Configuring the poll in Direct Mail. Right: How the poll appears in the email.<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

You can add as many polls to your email as you need.<\/p>\n\n\n\n

It\u2019s Easy For Your Subscribers to Respond<\/h2>\n\n\n\n

When your subscribers receive your email, they can respond to your poll right from inside their email app. Each poll response is just a simple link. When they click the link, they are shown a web page thanking them for their response and directing them back to the email.<\/p>\n\n\n\n

View Poll Results in Your Campaign Report<\/h2>\n\n\n\n

After you send your email campaign, poll results show up right in the campaign report. You\u2019ll get a summary of the top response (and, if applicable, the average of all responses), and can drill down into a histogram of all responses. Poll results are also available on the go, in Stamps<\/a>, as well as in web reports<\/a>.<\/p>\n\n\n\n

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We hope our new Polls feature will help you unlock valuable feedback that your subscribers are just waiting to provide! Polls are easy to incorporate into your existing messages, convenient for subscribers to respond to, and results are available instantly in your campaign reports. If you have any questions, you can consult our in-depth help article<\/a> on the topic, or contact our customer support<\/a> team any time. We\u2019d love to know what you think, and how you plan to use this new feature!<\/p>\n","protected":false},"excerpt":{"rendered":"

Was this email helpful? How likely are you to recommend our service to a friend? What topic do you want us to cover in our next newsletter? There\u2019s no doubt that getting timely, honest customer…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,13],"tags":[],"class_list":["post-1787","post","type-post","status-publish","format-standard","hentry","category-announcements","category-features"],"_links":{"self":[{"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/posts\/1787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/comments?post=1787"}],"version-history":[{"count":24,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/posts\/1787\/revisions"}],"predecessor-version":[{"id":1821,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/posts\/1787\/revisions\/1821"}],"wp:attachment":[{"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/media?parent=1787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/categories?post=1787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/directmailmac.com\/blog\/wp-json\/wp\/v2\/tags?post=1787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}