June 2016

Quick Tip: Comparing Campaign Reports

Here’s a quick tip that appeared in our May 2016 newsletter. Don’t want to miss the next one? Sign up for our newsletter here.

Want a super easy way to compare the results of a recent email campaign to campaigns that you sent in the past? In Direct Mail’s “Reports” tab, simply select two or more campaign reports from the list at the top of the window. As you do so, Direct Mail will reveal a table that shows how the selected campaigns compare to each other across a variety of metrics. You can also click on the “Charts” section for a visual comparison of open and click performance across your campaigns.

To select multiple reports, just hold down the command key on your keyboard while you click.

Hold down the command or shift keys and click to select more than one campaign report
Hold down the command or shift keys and click to select more than one campaign report

Weekly Tips Roundup: June 3

Whether you’re new to Direct Mail or a seasoned professional, you’re bound to learn something new from our @directmailmac Twitter feed. We’ve started posting daily tips on how to get the most out of all the features packed into Direct Mail. Every week or so, we’ll roll up the recent tips and post them here to our blog, too.

Many of our customers have discovered new features they didn’t know about, while others have learned great time-saving tricks. Take a look and let us know what you think!

Schedule your email campaign to send itself at a later date

View your email campaign reports on the go with our iOS app

Save time with handy multi-touch gestures

Organize and archive your messages (and autoresponders) with easy-to-use folders

Turn your Facebook Page fans into email subscribers