June 2014

Heads Up Regarding Canadian Anti-Spam Legislation

We want to remind all of our customers up north that Canada’s Anti-Spam Legislation (CASL) takes effect starting July 1st. If you’ve never heard of CASL or need a refresher on what it means for your email marketing activities, please take a look at the support article that we’ve prepared:

About Canada’s Anti-Spam Legislation (CASL)

If you are unsure if you have proper consent (either express or implied) from your subscribers, we recommend setting up a subscribe form and then emailing your subscribers (before July 1) inviting them to sign up to your new list if they wish to continue receiving communication from you.

If you have any questions about CASL or setting up a subscribe form, please reach out to our support team.