Announcements

Announcing WooCommerce Integration

We’re excited to share that starting today, Direct Mail includes built-in support for WooCommerce!

If you run your online store on WooCommerce, you can now seamlessly connect it to Direct Mail and put your customer data to work. No more exporting spreadsheets or juggling multiple tools—Direct Mail makes it easy to bring your store and your email marketing together, right from your Mac.

Why WooCommerce + Direct Mail?

  • Sync Customers Effortlessly: Import your WooCommerce customers directly into your Direct Mail mailing lists.
  • Better Targeting: Alongside names and email addresses, Direct Mail also imports valuable purchase data, like number of orders, order totals, and SKUs. This makes it simple to segment your list and send more personalized, effective campaigns.
  • Access Product Images: Building newsletters just got easier—browse your WooCommerce product photo library from inside Direct Mail and drop images straight into your designs.
  • Stay Up to Date: Direct Mail can keep your customer list in sync automatically, so your campaigns always reach the right people.

How to Get Started

Getting set up takes just a few clicks:

  1. Open Direct Mail
  2. Go to the Contacts tab
  3. Click the “+” button in the toolbar and choose Import Contacts
  4. Select WooCommerce
  5. Follow the on-screen instructions to connect your store and import your customers

That’s it! Once connected, your WooCommerce customers and product photos will be available to use in your email campaigns.

Available Today

WooCommerce integration is included in the latest update to Direct Mail, available now. Update today and start creating smarter, more beautiful campaigns powered by your WooCommerce store.

Tabs Come to Apple Mail on the Mac

We recently highlighted the new automatic mail categorization features that arrived on the iPhone with iOS 18.2 and outlined why email marketers should or shouldn’t be concerned. That same feature is now available on the Mac as of macOS 15.4. If you haven’t already, now is an excellent time to review what you need to know about tabs to ensure your emails land in the right place.

Direct Mail 7.3.8 Released

The latest update to Direct Mail, version 7.3.8, is now available. It is primarily a bug-fix release, with a few feature enhancements sprinkled in for good measure:

  • New: Summarize bounced recipients by Time on List
  • Improved: Compare up to 100 campaign reports side-by-side
  • Fixed: Crash when creating color scheme from image
  • Fixed: Crash when importing contacts from Daylite
  • Fixed: Crash when printing Preview window
  • Fixed: Crash when moving mouse over the contacts table
  • Fixed: Crash when importing from Apple Contacts on macOS 12
  • Fixed: Crash when updating sidebar
  • Fixed: Template created from message contains incorrect images
  • Fixed: Editing “Email” links and buttons does not work correctly
  • Fixed: Crash when syncing contacts from Daylite
  • Fixed: Crash when submitting a design test
  • Fixed: Crash when undoing editing operations
  • Fixed: Memory leaks when editing project content
  • Fixed: Crash when responding to changing network conditions
  • Fixed: Photos image browser does not show permission prompt

Since Direct Mail 7 was launched late last year, we have worked non-stop to continually increase performance, improve stability, and add new features. Version 7.3.8 brings the total number of fixes or enhancements to over 200. Please take a moment to make sure you are running the latest and greatest version of Direct Mail.

Work Faster and Smarter With A.I. Writing Tools

Have you ever wished for a built-in editor to proofread your newsletters, suggest improvements, or even draft entire sections of your campaigns? Now you can—right inside Direct Mail!

With our latest update, we’ve seamlessly integrated Apple Intelligence Writing Tools and ChatGPT, giving you smart suggestions and creative assistance as you craft your newsletters. Whether you need a quick polish or a fresh take on your message, these A.I. tools are here to help.

We’ve put together a short video to show you just how easy it is to enhance your email marketing with A.I. features. Watch now and see the difference for yourself!

Writing Tools integration requires Direct Mail 7.1 (or newer) and a Mac that supports Apple Intelligence.

Direct Mail 7 now available, redesigned from the ground up

Direct Mail 7 is our most significant update ever, and we are thrilled to share it with you starting today. You will notice right away the updated, modern user interface, but the improvements are more than just skin deep. From the depths of the database on up, we have re-engineered all aspects of Direct Mail to make it the best email marketing tool for campaigns large and small. You will find new tools for growing your list, new options for designing standout email campaigns, and enhanced campaign reports with more actionable information.

Check out our “What‘s New” page to learn about the improvements in Direct Mail 7 and upgrade today!

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